How to Start a Mommy Blog: 11 Tips to Starting Your “Mom-umental” Journey into Blogging
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Want to learn how to start a ?
Whether you are a new or comes naturally to you, sharing your ents with the world can be a rewarding experience.
Even with so many bloggers already making a full time living with their , there are plenty of , pregnancy, relationship, or life challenges to about.
With plenty of market share and the ability to start a online for free, can actually turn into a very profitable business.
You don't have to have to be the perfect mom or even a cool mom, but you must love writing about experiences to create a successful blog.
Creating a is easier than you might think.
Choosing a niche, picking the right platform, all the way to determining a great domain name, or marketing yourself once it's all up and running may seem like a challenge.
We've reached out to some successful bloggers to get their advice on how to start a .
Contents
- Make it a Family Project.
- Research and Plan
- Collaborate
- Build Links
- Provide Value
- Choose a Niche
- Use Pinterest
- SEO
- TRANSPARENCY AND AUTHENTICITY
- Be Unique
- Just Get started
- IS NOW A GOOD TIME TO START A MOMMY BLOG?
- BEST MOMMY BLOG NICHES
- IDEAS TO WRITE ABOUT FOR YOUR MOM BLOG
- MOM BLOG LOGO IDEAS
- STARTING YOUR BLOG
- WORDPRESS THEMES FOR MOM BLOGS
- NOW GET STARTED BLOGGING!
Make it a Family Project.
Including the family is a great way to spread the workload. For Sean and his wife Angela created akrochetandsew.com, they've been able to find success in creating responsibilities. “I run the website creation, she runs the content planning.” says Sean.
At first, Angela focused on Pinterest to drive traffic, when they had their first child, they knew that wanted a more passive source. so the husband and wife team turned to SEO.
By making it a family project, I can only imagine that the workload is more manageable and hopefully more enjoyable.
Research and Plan
Most start without a plan. Once things become overwhelming (as it does), they give up. If you have a plan in place, you will be less likely to give up since you have completed your research beforehand.
Jaquetta T Ragland a of three and owner of stayathomemomco.com who stays at home with her children, says research is her number one tip. “Begin with a plan before starting your because it will require you to start with research. Most new bloggers just jump right in without doing any research and with no plan in place.”
Research and planning for a is a lot like making family vacation plans. If you don't have a vision of where you want to go or decide on how you will get there, you'll likely never meet your destination.
Collaborate
Accountants hang out with other accountants, lawyers network with other lawyers. blogs are no different. You need to make an effort to meet others in the industry. When learning how to start a mommy blog don't hesitate to reach out to others in the industry.
Meeting other bloggers is easy. With groups, you can meet with plenty of successful bloggers in an afternoon.
Shayla Rodgers from The Melanated Mommi says “Learning and engaging with other bloggers is going to help propel your tremendously. Don't get into thinking that you have to compete with other blogs to be successful. Collaborate when possible.”
Robyn a millennial on a budget from adimesaved.com agrees when it comes to collaborations. “Besides for the wealth of knowledge and support that you will receive, you will have access to lots of opportunities.”
Robyn collaborated with other bloggers to write a on money-saving tips for moms. MSN picked up the piece, not only was this great for her, but for all the bloggers who participated.
Build Links
Hugo Guerreiro is the founder of Biz Audit where he teaches people to start an online business. His main piece of advice is to build backlinks.
“Build backlinks from authoritative websites in the same niche, from the beginning. That would tell Google that the has authority in the chosen niche, improving their Domain Authority and rankings for more keywords. With more traffic, they would be able to gain more money.”
Provide Value
“No one wants to hear another preach about something but not offer advice.” says Morgan Wieboldt from Morgan Manages Mommyhood. “Make your content easy to read! Your target audience is busy moms – they can't read lengthy paragraphs filled with useless information. Make your posts value-packed, easy to skim, and easy to read.”
It can be difficult to provide readers with what you THINK they want. Do keyword research on what people are searching for and write about that.
Choose a Niche
There are many niches within the niche, such as sensory play, breastfeeding, fashion, nutrition, education, etc. You could even get creative a focus on the aspects of being a “Hockey “.
The goal should be to be yourself. “Before starting a , figure out how you can bring a unique view of such topics,” says Anh Evardo, owner of adailydoseofmom.com.
Anh does a great job of being herself. As a pharmacist and first-time sharing mommyhood's adventures, she focuses on inspiring and learning from other mommies.
Starting a for the right reasons is also essential Anh emphasizes, “ is not a way to get rich quickly. This is a long haul game, so be sure that you are for the right reasons. is about writing and sharing things that you enjoy.”
Use Pinterest
Driving traffic from Pinterest is a great way to get started. Monica from Conquering Motherhood started a 7 months ago and found the power of Pinterest. “I took Carly Campbell Pinterest Strategies course and, since then, my traffic has been growing exponentially. I went from 1k to 10k page views per month in 3 months.”
The best tip I can give to someone starting a is to invest on pinterest as much as on SEO!
SEO
Writing about things you enjoy should also be paired with great SEO keywords. If the goal is full-time income, you'll need the traffic that comes with SEO.
You'll appreciate the time spent on SEO in the long run. Kristy Speciale owner of aspeciallife.com had this to say about SEO. “Use SEO from the very beginning. This includes doing effective keyword research, writing great and informative posts, and including relevant alt texts on images. A that gets traffic is not one that is simply used as a journal.”
TRANSPARENCY AND AUTHENTICITY
“I believe TRANSPARENCY AND AUTHENTICITY are what readers are craving. We are inundated with photo-perfect and filter-saturated feeds these days. While this can be a lovely distraction from reality, it can often leave us…unless it's just me…with playroom envy, meal-prep inadequacy, and fashion face-plant anxiety. Let's not be afraid to lighten the load for one another and to be real with one another.” As owner of Just Shake It Off | Parkinson's. P. perspective Nicki Louiselle aims to do just that each and every time she reaches out to her readers.
The Just Shake It Off ‘s primary focus may not be “momming”, but if you spend some time poking around, you'll see that “momming” is very much a part of the . Photos of children to real-life stories the is a perfect example of truly authentic and transparent valuable to many moms.
Be Unique
Kristen from Mochi a site that has grown to 15,000 monthly page views per month says you must be unique.
“My advice for bloggers is to really narrow down your niche. What makes your experience unique? For me, it's raising 5th generation Asian American children and trying to pass down our mixed cultural heritage, so I write posts featuring family recipes and traditions.”
Kristen landed her first after only a year and a half of by being unique.
Just Get started
It's more important to have a published than a perfectly manicured one.
Megan Imhoff of ishmom.com says, “In the beginning, don't get bogged down in the small details like font, color, website themes, and niche. These things will change as you evolve. Focus on finding your voice and pumping out content. Consider your daily work a discipline honing practice. It will pay off in the long term.”
By pumping out content, you'll be optimizing for search engine traffic. At first, your isn't likely to appear on Google because of its low domain authority and thin content. You can help speed up this process by building your site and its content with the best SEO practices and earning quality backlinks to your .
Once it gets going, it's a great feeling. In the beginning, most of your traffic is likely to come from , but there is nothing like pulling consistent traffic through search engines like Google.
IS NOW A GOOD TIME TO START A ?
Creating a is almost as challenging as being a , but it's well worth it, just like .
Once you get up and running, you'll be able to connect with potentially millions of people, a gratifying experience in itself.
A is an evergreen niche. Which means it optimized content for search that remains relevant for long periods. Because it remains fresh and relevant for long periods, the return on investment for evergreen content is much greater than a niche website that turns over frequently.
BEST NICHES
Not all blogs are created equal. Choosing the right topic for your is crucial for success.
The best way to start a is to choose a niche that interests you the most and focus on that topic.
You want your writing to be fresh, engaging, and very entertaining so that people will keep coming back for more.
You'll also want to write content the search engines love.
Starting out, you'll want to choose a sub-niche. For example, the keywords for “” will be near impossible to rank on Google and other search engines. But terms like “ for teens” will be much more manageable.
You can use tools like Ahrefs or SemRush to see what people are searching for on Google. Using their keyword finder option, you can type in your ideas and find the best performing content and strategies to get your noticed.
IDEAS TO WRITE ABOUT FOR YOUR
Learning how to start a mommy blog can be overwhelming, to get you started here are a few easy ideas you could write about or include in your social media.
- Tricks You Never Knew About: a that shares ‘s best secrets on everything from getting a baby to sleep to potty training.
- Best Smoothie Recipes: a featuring healthy smoothie recipes for baby, toddler and mother.
- 10 Best Back to School Supplies for New Moms: A list of things that a new needs for a great start to the school year.
- Hot Romantic Date Ideas For Parents! A discussing cheap date ideas and family time.
- Stay Married – 10 Tips For a Successful Marriage: a about tips to keep your marriage healthy and strong.
- Baby Registry Ideas: Life Changing or Just a Hassle? A about baby registries and how they can help new parents.
- Top 5 Blogs On X Topic: A comparing various top blogs.
- 10 Quick And Easy Ways To Maintain A Healthy Lifestyle With Your Kids: a family guide to staying healthy.
- Stroller Fanatics: Ideas for Getting Toddlers Hooked on Fitness: a about amazing strollers along with finding ways to get your kids fit.
- How To Choose The Best Diaper Bag for You And Your Baby: A about the best diaper bag on the market.
- Having Trouble Being A Stay At ? Tips To Help You Through: a about helping moms learn how to be a stay at and highlighting how valuable it is.
- How to take photos of your kids that will be cherished forever: a about taking photos of your children and taking good care of them.
- How to Have A Stress Free Vacation: a about traveling as a .
- Cooking With Baby: A about cooking with children, their tips and tricks to a long with recipes for moms.
MOM LOGO IDEAS
Having an effective, professional logo that can be used in print and on the web will help grow your business. Have a professional logo is a great step to drive traffic to your site.
Your mom deserves a killer logo design! You'll want to create one that reflects your vision.
The best mom blogs have a logo design that is clean, modern and speaks to the people who would want to read about you being a mom.
You want your logo to have the functionality of a minivan, but with a sports car look.
DESIGN YOUR LOGO ON A BUDGET
To create a logo that is set apart from the others, use Fiverr to hire a professional who will create it for you. Fiverr has made it very affordable to get top quality designers and other web design tasks done for you at great prices.
Fiverr is filled with great designers, but also you have to remember you get what you pay for. If you spend a little time sifting through the hundreds of designers, you are sure to find one that fits your needs.
You can typically tell the quality of their work by portfolio and reviews. When hiring a logo design from Fiverr, you will want to look for someone that has plenty of excellent examples in their account, provide revisions, and have great reviews.
STARTING YOUR BLOG
Giving birth to your blog and taking your from domain name to the actual website, you need to have a hosting plan.
A website “host” is just a computer/server space that you can rent every month from an online company.
You need to have your website computer files stored on a server that makes it easy for others to access online. And honestly, that's about all you need to know to get started as a .
Bottom line, you need to set up a hosting plan to have your site up and running.
Luckily, this is SUPER easy to do and only costs a few dollars a month when you use .
BEST HOSTING FOR GETTING STARTED WITH =
I recommend that you go with .
First of all, their hosting package options are cheap. For just a few dollars a month, you can be up and running with a fully functional .
Second, they are reliable. has been around for years, and they host millions of websites. Your messages on being a are not at risk to disappear overnight because the company goes away.
You can even host multiple domains on one hosting account! So, let's say you start CoolMomWebsite.com, but then decide you also want to create a second website called CrazyMomWebsite.com.
Well, with , you don't have to buy a second hosting account. For the same monthly price, you can host dozens of websites.
There are plenty of free options to start , but you have far less control, and as it's not all that expensive, it's well worth it to use on a hosting provider like .
To compete with mainstream blogs, you need to start and maintain your website. It takes some time to get everything set up, and there are many things to learn (I've got the bruises to prove it). You can read my full post here on how to start a blog with Bluehost.
If you are looking for a technical setup, use my in-depth guide here. Once you've completed the Bluehost setup, you'll want to use the themes and tools below to customize your WordPress site to look and feel like a mom blog.
THEMES FOR BLOGS
is essentially the skin of your website. It's what gives it its look, feel, and style. Today's themes will be a fully responsive design that can scale the layout to fit any device from smartphone to TV screen.
The best themes will make your job as a professional much more manageable. It will have lots of built-in features such as sliders, custom image galleries, page templates, and much more. Each theme is slightly different and will come with it's documentation in user manuals or video.
Here are just a few to get you started:
Modern Housewife | Women & Family Theme
This theme is perfectly suited for a , a Family , or just any Housewife who blogs about her life in modern times. Through the use of a featured image splashed across the top of each post, beautiful typography and color choices, and a mixture of post formats, Modern Housewife will work wonders on your .
DIVI
The Divi is designed to allow a to share her daily activities with friends and family. Discuss books, recipes, new baby tips, or the latest toy and electronics reviews. Get creative with your posts or let the handle it for you. Divi gives you complete control over your . With this theme, you can get lost in making your all about you.
Divi Theme is designed for sites and magazines, with loads of options readily available to make your site exactly the way you want it. It includes 4 layout boxes to customize your header image (fixed or fluid width), mobile menu, post images, and share buttons. In addition to the great post formats, you can create a superb homepage slideshow with Divi builder.
GET DIVI
FEMME WORDPRESS THEME
Femme is a that was created with feminine posts and magazine features in mind. It's perfect for fashion, beauty, tech, travel, food, design, and many more topics. Use it as an online magazine or fashion blog. Femme comes with loads of features. Full-width slider, customizable ad spots, easy pagination, popular posts widget, masonry portfolio-style galleries, sticky navigation bar, and much more.
A full-featured fashion magazine . With a clean and self-explanatory admin panel, you won't have to slog through pages of documentation to install. You can set up and use this theme immediately. Femme provides the most advanced theme options available in the market today.
Take a look at our articles on mom blog name ideas and mom blog slogan ideas for help with your next steps.
NOW GET STARTED !
If you have any questions about creating your or getting your themes set up, feel free to post your questions on the Niche Pursuits private Group.
The community is always helping other bloggers and it's a great place to bounce ideas off. We also are always posting on the Niche Pursuits .
Another great resource when building your will be our email newsletter. Subscribe to the Niche Pursuits newsletter for more insights and inspiration for your .
Finally, If you are looking for step-by-step instructions on starting a and getting your setup, don't forget to check out our article on starting your here.
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